Vivendi Chairman, Jean-Rene Fourtou, has been under pressure from the company’s investors to restructure the company and boost their stock price. Their recent sale of its stake in NBC Universal and General Electric as just one of the many moves they have taken to do just that. But the sale of Activision Blizzard offers one of the quickest paths out of their debt but it seems no one is interested in purchasing the shares.
Vivendi owns 61% of Activision Blizzard making their holding worth a whopping $8.1 billion. Originally they were asking for a 25% premium on their shares but the lack of interest in the market eventually forced them to reduce the premiums down to 12%. This still didn’t seem attract any deals as tech giants such as Microsoft, Tencent, Disney and Sony are rumored to have passed on the deal.
So now that Vivendi is still without a buyer to bail them out, this leaves gaming insiders to wonder if the company will actually do as they had previously suggested and sell their shares on the open market.
Currently Vivendi and Activision have declined to comment but we’ll keep you updated as more information becomes available.
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